Project Overview

Teetalk PH is a platform that offers various services, including company events, employer branding, customer branding, and passthrough services. The goal of the project was to redesign the website to enhance user experience, make it more engaging, and ensure it maintains a professional yet fun aesthetic.

Objective

• Redesign the website to improve user experience.

  
  

• Create a fun and engaging design while maintaining a corporate look.

  
  

• Highlight key services effectively.

Problems

Challenges Identified:

• Outdated Design: The previous website design was not engaging and felt outdated.

  
  

• Lack of Clarity: Users found it difficult to navigate and understand the various services offered.

  
  

• User Engagement: The website did not effectively capture user interest, leading to low engagement rates.

  
  

How Do I Solve It

Solutions Implemented:

• Modernized Aesthetics: Revamped the visual design to be more modern and engaging while retaining a professional appearance.

  
  

• Improved Navigation: Simplified the site structure to make it easier for users to find information and navigate through the services.

  
  

• Enhanced User Engagement: Incorporated interactive elements and a visually appealing design to capture and retain user interest.

  
  

Page Designed

1. Landing Page: Redesigned with a fresh look, incorporating modern design elements to make it more engaging and user-friendly.

   
   

2. Solution Section:

   • Company Event: Highlighted events with visually appealing layouts and clear information.

   • Employer Branding: Designed to showcase employer branding services effectively.

   • Customer Branding: Created a section that clearly communicates the value of customer branding services.

   • Passthrough Services: Presented passthrough services in an easy-to-understand manner.

     
     

3. Catalog Page: Designed with a fun yet corporate concept, making it visually appealing while maintaining professionalism.

Impact

Positive Outcomes:

• Modernized Appearance: The new design gave the website a modern and professional look, attracting more users.

  
  

• Improved Usability: Enhanced navigation and clarity made it easier for users to find information and understand services.

  
  

• Increased User Engagement: The engaging design and interactive elements resulted in higher user engagement rates.

  
  

This case study highlights your role as a UI/UX designer for Teetalk PH, the problems addressed, solutions implemented, and the positive impact of the redesign on user engagement and satisfaction.